119: How to Build a Personal Brand w/ Daniel Disney

January 20, 2022 00:32:34
119: How to Build a Personal Brand w/ Daniel Disney
B2B Revenue Acceleration
119: How to Build a Personal Brand w/ Daniel Disney

Jan 20 2022 | 00:32:34

/

Show Notes

It’s no longer enough to have a great product.

Today, people are only going to buy from you if they feel like you care about them. If they feel like you’re likeable, personable, and easy to talk to. In other words, social selling is the name of the game.

But how do you go about building a brand for yourself? How do you establish a reputation as a social seller without coming across as fake or plastic? It takes a lot of work, to be sure. Thankfully, we had Daniel Disney, Founder & Owner of The Daily Sales, on the show to talk to us all about social selling.

We covered the biggest mistakes people make around social selling, best practices on how to get the most out of social selling, the most underutilized tool on LinkedIn for social selling, tips for building your personal brand on LinkedIn, and more.

To hear this interview and many more like it, subscribe to The B2B Revenue Acceleration Podcast on Apple Podcasts, Spotify, or our website.

Listening on a desktop & can’t see the links? Just search for B2B Revenue Acceleration in your favorite podcast player.

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Episode Transcript

WEBVTT 1 00:00:00.040 --> 00:00:04.559 Even if it was sort of once or twice a week at the bare minimum, 2 00:00:04.759 --> 00:00:08.710 but you did that consistently for a couple of months, you'll start building 3 00:00:08.750 --> 00:00:13.109 a personal brand. It's about showing up. You were listening to be to 4 00:00:13.189 --> 00:00:18.350 be revenue acceleration, a podcast dedicated to helping software executive stay on the cutting 5 00:00:18.350 --> 00:00:21.980 edge of sales and marketing in their industry. Let's give in the show. 6 00:00:22.859 --> 00:00:25.899 Hi, welcome to the B to Bureau of a new acceleration. My name 7 00:00:25.899 --> 00:00:31.179 is Alia Mutier and I'm here today with Daniel Disney, best setting, linkedin 8 00:00:31.379 --> 00:00:35.929 and social setting, author and founder of the daily sales how are you doing 9 00:00:35.969 --> 00:00:40.530 today then? I'm really, really so great to be here and I think 10 00:00:40.530 --> 00:00:45.009 we've got some some good topics to cover today. Absolutely, as I was 11 00:00:45.090 --> 00:00:48.090 saying to you in the preparation, I think we've got a fair few of 12 00:00:48.170 --> 00:00:52.799 our guys in the team at are fun of of what you you putting online. 13 00:00:53.200 --> 00:00:56.719 Some of them I've been making reference to to what you've wrote as well 14 00:00:57.240 --> 00:01:00.679 and the putting that in practice on the daily basis. So your main on 15 00:01:00.759 --> 00:01:03.520 name was coming up so far in conversation. That was like, look, 16 00:01:03.560 --> 00:01:06.670 we need to invite Dan in one of our podcast. Let's have the conversation 17 00:01:06.829 --> 00:01:10.349 with you, because you you again. You seem to be inspiring quite a 18 00:01:10.390 --> 00:01:11.629 fair few of the team. So thank you very much for coming today. 19 00:01:15.310 --> 00:01:18.859 Pleasure. Today we will be talking about social setting. Of course you know 20 00:01:18.980 --> 00:01:23.219 as your tea shot is a Janneys like social selling. But before we get 21 00:01:23.260 --> 00:01:26.379 into that conversation you be warned of fully. You can tell us a little 22 00:01:26.420 --> 00:01:32.420 bit more about yourself that and your background and your career in in such or 23 00:01:32.500 --> 00:01:36.209 selling. Yeah, no, so I'm a salesperson through and through. My 24 00:01:36.409 --> 00:01:41.489 first job at sixteen years older, working in sales and I climbed the sales 25 00:01:41.530 --> 00:01:46.810 ladder. So I'm literally sales through and through. And about eight years ago 26 00:01:47.280 --> 00:01:52.000 Linkedin just started to become a sort of more prominent figure, especially here in 27 00:01:52.040 --> 00:01:55.719 the UK, and I just fell in love with it straight away. I 28 00:01:55.799 --> 00:02:00.000 saw this amazing platform, saw it had so many opportunities that I could use 29 00:02:00.439 --> 00:02:05.709 to sell more and to sell better and through using it a lot and being 30 00:02:05.750 --> 00:02:07.710 able to achieve a lot, it put me in a position where people are 31 00:02:07.750 --> 00:02:14.189 asking me questions and asking for me to help their sales teams learn how to 32 00:02:14.229 --> 00:02:19.259 leverage it and that sort of helped me progress to writing books about it, 33 00:02:19.620 --> 00:02:23.620 you know, delivering training courses and things like that, but my passion is 34 00:02:23.699 --> 00:02:28.620 obviously heavily focused around sales and how sales people can leverage linked into it its 35 00:02:28.659 --> 00:02:32.689 full potential. Thanks, fad damn. Yeah, I think such linkedin is 36 00:02:32.849 --> 00:02:38.330 just a great, great, great social platform for me to be definitely something 37 00:02:38.370 --> 00:02:40.090 that will ever edge alert. We spend a lot of money with them and 38 00:02:40.569 --> 00:02:45.800 it's been very it's been very good to us. It's a great tool, 39 00:02:45.840 --> 00:02:49.599 almost like a great weapon, but not everybody gets the must out of of 40 00:02:49.759 --> 00:02:53.039 it. And in fact, for myself, you know, I'm I used 41 00:02:53.039 --> 00:02:55.080 to be the game with Targettos, are people and I am the gain it 42 00:02:55.400 --> 00:03:00.509 byals, our people, and something that's impressed with Zerfi that some are making. 43 00:03:00.710 --> 00:03:02.949 You know, you can tell at you out your little bit of a 44 00:03:02.990 --> 00:03:07.150 sequence and there is a too much method into it. But we are talking 45 00:03:07.189 --> 00:03:09.110 a lot off my own exponents. I want you to have from you which 46 00:03:09.110 --> 00:03:14.099 you think, I'm the biggest mistakes that people are making in using Linkedin as 47 00:03:14.219 --> 00:03:16.460 a as a social listening to it. Yeah, there are a few right 48 00:03:16.620 --> 00:03:21.780 now. I think that a most prominent across salespeople on Linkedin. Number one, 49 00:03:22.219 --> 00:03:27.020 they have a self focused linkedin profile. So they're linked in profile is 50 00:03:27.099 --> 00:03:30.689 all about them and the reality in sales is your customers and prospects. They 51 00:03:30.770 --> 00:03:35.250 don't really care about that. They want to know what can you do for 52 00:03:35.770 --> 00:03:38.330 them? And so you know that big mistake is holding a lot of salespeople 53 00:03:38.330 --> 00:03:44.319 back. So you've got sort of not optimized profiles. Then you've got no 54 00:03:44.520 --> 00:03:47.719 personal brands. They're just not active. That's probably one of the most common 55 00:03:47.840 --> 00:03:53.680 ones. They're not using linkedin on a regular or consistent basis, so no 56 00:03:53.840 --> 00:03:55.990 one knows who they are, no one knows where they work or what they 57 00:03:57.389 --> 00:04:00.949 what they offer. It's like going to a networking event, standing in the 58 00:04:00.069 --> 00:04:03.150 corner and not talking to anyone. You know, there's this room full of 59 00:04:03.310 --> 00:04:08.389 people and a lot of salespeople you know aren't aren't talking to them and then 60 00:04:08.430 --> 00:04:11.180 they guess. The last component, which I think is going to be a 61 00:04:11.259 --> 00:04:15.300 big one for next year, is not using things like audio and video messaging, 62 00:04:15.740 --> 00:04:19.779 so new, more engaging forms of outreach. That's right there on your 63 00:04:19.860 --> 00:04:25.529 laptop and mobile phone, but sales people just aren't using them. Yeah, 64 00:04:25.649 --> 00:04:28.649 I did. I'll about going to an event and just staying in the corner. 65 00:04:28.970 --> 00:04:30.810 But what I've seen with my team in the person in got me a 66 00:04:30.850 --> 00:04:34.009 little bit hungry with we go to an event and we just stay amongst our 67 00:04:34.089 --> 00:04:39.519 self and have a good time, all drinks and we don't speak to any 68 00:04:39.600 --> 00:04:42.560 prospect, only one that's got. That's quite funny. I know what you're 69 00:04:42.600 --> 00:04:45.240 saying and I think it takes preparation. You know, you need to think 70 00:04:45.279 --> 00:04:47.600 about it. And now what we are doing, what you are what we 71 00:04:47.639 --> 00:04:51.800 are doing now. Sorry, what we were doing up until March two thousand 72 00:04:51.839 --> 00:04:57.069 and twenty was almost like having a profile of who we want to engage with 73 00:04:57.269 --> 00:05:00.069 that at an event, like the picture where they look like a couple of 74 00:05:00.189 --> 00:05:03.069 things, and what we're going to say to them to start that conversation. 75 00:05:03.470 --> 00:05:08.540 And when you prepare that, you can oft remove the I guess you remove 76 00:05:08.699 --> 00:05:11.180 the break that you would normally have of Oh, I saw that guy, 77 00:05:11.180 --> 00:05:12.740 I want to speak to that day, but I don't know what to say 78 00:05:12.740 --> 00:05:16.339 to it. Okay, today, I appreciate the comment that you're making. 79 00:05:16.379 --> 00:05:20.019 So that's the bad. Now how do we make the bad good? So 80 00:05:20.889 --> 00:05:24.649 three things that you mentioned. Number one is my profile is about me, 81 00:05:24.850 --> 00:05:27.569 me, me, me, me. What I've done. Number two is 82 00:05:27.610 --> 00:05:31.410 I've got no personal brands, so you know I probably don't make an effort 83 00:05:31.529 --> 00:05:34.689 of giving to people so they know what I'm doing why I am a number 84 00:05:34.879 --> 00:05:39.519 three is I may not be using the new stuff that linkedin is really good 85 00:05:39.519 --> 00:05:43.480 at around voice notes and the profile things where you can present yourself, etc. 86 00:05:43.720 --> 00:05:46.639 Etc. So if we take all the first one and we speak about 87 00:05:46.680 --> 00:05:51.670 best practices around the first one, how would you I would you suggest to 88 00:05:51.750 --> 00:05:57.750 audience what's a good way to truly turned, to run and and present a 89 00:05:57.790 --> 00:06:01.750 properties open to the what? There are two big areas that will do that 90 00:06:01.910 --> 00:06:06.139 and the third that it doesn't do that problem, but it is really important. 91 00:06:06.139 --> 00:06:10.540 So the to you've got your linkedin banner, the background image, the 92 00:06:10.660 --> 00:06:13.779 big long thing that sits behind your photo. A lot of people just have 93 00:06:13.899 --> 00:06:17.730 a plane image or something really bland, and that's that's your own mini billboard 94 00:06:17.850 --> 00:06:23.529 that should tell people straight away what it is you do. Your product, 95 00:06:23.730 --> 00:06:28.449 service solution should be laid bare in that banner so as soon as people land 96 00:06:28.490 --> 00:06:31.449 on your profile they know exactly what you do. That's that first sort of 97 00:06:31.769 --> 00:06:36.800 planting the seed, leaving a good first impression. The second area attached to 98 00:06:36.879 --> 00:06:42.399 that is your summary or about you section. There is a lot of space 99 00:06:42.480 --> 00:06:46.279 there that you can use. Most people have a single sentence or a single 100 00:06:46.399 --> 00:06:50.269 paragraph and there are so much space for you to tell people. Who Do 101 00:06:50.350 --> 00:06:54.829 you help? What do you help them achieve? What problems do you solve? 102 00:06:54.949 --> 00:06:58.069 What companies have you worked with? You know, really take them through 103 00:06:58.149 --> 00:07:01.899 that journey so they know in as crystal clear away as possible the type of 104 00:07:01.980 --> 00:07:05.100 people you work with, the type of problems you solve and, more importantly, 105 00:07:05.540 --> 00:07:10.060 how can they get in touch with you? The third sort of slightly 106 00:07:10.060 --> 00:07:14.060 less attached area is your profile photo. So obviously that doesn't have a lot 107 00:07:14.139 --> 00:07:17.769 to contribute to a customer facing part, but it should still be professional. 108 00:07:17.889 --> 00:07:23.170 It needs to make you look professional. You know, people do judge books 109 00:07:23.170 --> 00:07:26.769 by their cover and they will look at your photo and it will have influence. 110 00:07:26.850 --> 00:07:30.480 So good photo, good background image, good summary, those three things 111 00:07:30.959 --> 00:07:36.079 can totally transform your profile. I need to change my summary. I don't 112 00:07:36.120 --> 00:07:41.560 think we seem very still like probably a summary from like early two thousand, 113 00:07:41.680 --> 00:07:45.629 but we use someone speaking, someone's writing it for you. Let technically at 114 00:07:45.670 --> 00:07:48.310 the SELB person you know all in your is that that e used to do 115 00:07:48.430 --> 00:07:53.269 that. The probably need to pimp that up a little bit. I'm gonna 116 00:07:53.269 --> 00:07:56.910 make a note of that. Pimp up my summary. That's cool, and 117 00:07:57.230 --> 00:08:01.259 we're getting personal branding. I'll do you. I'll do you develop that. 118 00:08:01.459 --> 00:08:05.819 We see you've been doing a fantastic job at it. You know you've got 119 00:08:05.899 --> 00:08:09.339 that brand, you've got you know he's recognizable, you've got all those things 120 00:08:09.379 --> 00:08:13.569 going on around you. But for someone that is less active than you, 121 00:08:13.009 --> 00:08:16.930 than and obviously let's use the platform. I guess the platform is so important 122 00:08:16.970 --> 00:08:20.329 for you that you need to be there all the time, but for someone 123 00:08:20.370 --> 00:08:22.290 who's just use it as one of their tool, indie arsenal, how do 124 00:08:22.329 --> 00:08:28.279 you suggest to get branding done efficiently? The biggest thing is consistency. So 125 00:08:28.519 --> 00:08:31.920 you don't have to have tons of time. You don't have to be on 126 00:08:31.000 --> 00:08:35.480 it every single day, but even if it was sort of once or twice 127 00:08:35.519 --> 00:08:39.039 a week, at the bare minimum, but you did that consistently for a 128 00:08:39.120 --> 00:08:43.549 couple of months, you'll start building a personal brand. It's about showing up 129 00:08:43.629 --> 00:08:48.269 and when you do show up, not standing in the corner being quiet, 130 00:08:48.470 --> 00:08:54.509 but talk so share content, right comments on other people's posts. Get Your 131 00:08:54.590 --> 00:08:58.139 name out there. You want people to log in on a weekly basis and 132 00:08:58.299 --> 00:09:01.179 see your name popping up. The more they see of you, the more 133 00:09:01.220 --> 00:09:03.940 they'll get to know you. And as long as you mix that with a 134 00:09:05.100 --> 00:09:09.340 value giving mentality. So you're trying to you're not trying to sell something, 135 00:09:09.539 --> 00:09:13.210 you just trying to help people and contribute and, you know, give value 136 00:09:13.289 --> 00:09:20.169 to your prospects. Consistency and value come together. That creates a personal brand 137 00:09:20.289 --> 00:09:24.919 and it can be from as little as once or twice a week. Some 138 00:09:24.120 --> 00:09:28.960 people will do a bit more, but and a bare minimum. Any less 139 00:09:28.039 --> 00:09:33.879 than that and you'll struggle. Okay, so, and doesn't need to be 140 00:09:33.039 --> 00:09:35.919 only with the prospect that you are targeting. I could, he'd be absolutely 141 00:09:35.960 --> 00:09:39.549 everyone, so could. You'd be, you know, I don't know, 142 00:09:39.750 --> 00:09:45.590 responding, participating, commending to to absolutely anybody, because I guess that's one 143 00:09:45.590 --> 00:09:50.509 of the thing that we see the must in our busy eyes, the eyes 144 00:09:50.629 --> 00:09:54.299 that they are quite good at commenting on each others puss and say hey, 145 00:09:54.340 --> 00:09:56.259 yes, thank you very much, yeah, well done. The end is 146 00:09:56.299 --> 00:10:00.299 dad and commenting. But I think there is a little bit of a reserve 147 00:10:00.580 --> 00:10:05.620 when it comes to like a prospect bust, maybe because maybe because they don't 148 00:10:05.620 --> 00:10:07.049 want to those songs to bit and you know, there is a bit of 149 00:10:07.169 --> 00:10:11.850 relectance down because I I don't know if it's appropriate to put that so, 150 00:10:11.450 --> 00:10:16.529 but I guess in the branding, do you think the branding is is purely 151 00:10:16.529 --> 00:10:20.049 should be prospect for custreally be open to absolutely everyone. Should be a nice 152 00:10:20.129 --> 00:10:24.559 mix all around. I think the biggest focus should be on the industry. 153 00:10:24.799 --> 00:10:28.879 I think supporting your colleagues is fine. I think, you know, engaging 154 00:10:28.000 --> 00:10:31.879 on your prospects post is fine in a small area, but the bulk of 155 00:10:31.960 --> 00:10:35.350 it needs to be in the industry where your prospects are going to be. 156 00:10:35.669 --> 00:10:41.350 It's not about necessarily talking to them, but letting them see you talk in 157 00:10:41.549 --> 00:10:45.389 that space so that they see that you're relevant in in, you know, 158 00:10:45.549 --> 00:10:48.990 in the industry. You're immersed in that industry. So the biggest part needs 159 00:10:48.070 --> 00:10:52.259 to be thought leaders in that industry. So if you're selling into software, 160 00:10:52.460 --> 00:10:58.740 you know commenting on big thought leader posts or articles or content that's really relevant 161 00:10:58.779 --> 00:11:03.899 so that your prospects will see you. Then on the side, definitely support 162 00:11:03.899 --> 00:11:07.649 your colleagues because you should will be supporting each other and with some of your 163 00:11:07.649 --> 00:11:11.090 prospects posts. Not for everyone, but if you feel like you've got something 164 00:11:11.169 --> 00:11:15.570 to contribute, then contribute. If you don't, don't do it just for 165 00:11:15.610 --> 00:11:18.759 the sake of it, because you'll end up sounding like a salesperson. But 166 00:11:18.840 --> 00:11:20.679 if you feel like you've got a story or something to add to it, 167 00:11:20.759 --> 00:11:26.799 absolutely do it. You know that one l's question under brending thing only if 168 00:11:26.799 --> 00:11:31.799 you've seen that yourself. I have seen some of my pust obviously we are 169 00:11:31.840 --> 00:11:35.509 quite that Tiva on Linkedin with the podcast, with some of the other things, 170 00:11:35.629 --> 00:11:39.710 but some of the buzz that are truly getting the most traction are the 171 00:11:39.830 --> 00:11:45.149 Buzzitt are actually quite outside of the industry, but most big mob person on. 172 00:11:45.429 --> 00:11:46.419 In a way, when I put something like this in it, I 173 00:11:46.460 --> 00:11:50.940 can't remember I add one like a few maybe a few months ago, I 174 00:11:50.100 --> 00:11:54.419 just posted so Phi, just like you know, just writing out of what 175 00:11:54.899 --> 00:11:56.059 was in my mind, and I can remember exactly what he was, but 176 00:11:56.100 --> 00:12:00.779 I remember that was going absolutely crazy, like people liking it, sharing lots 177 00:12:00.820 --> 00:12:03.850 of comments and everything, and it's interesting because sometimes you trade to be very 178 00:12:03.889 --> 00:12:07.970 fucus, very proficiental, very serious, but get very little intruction and sometimes 179 00:12:09.009 --> 00:12:11.850 you just open up and say hey, this is why I am and then 180 00:12:11.850 --> 00:12:15.570 you get to a lot of traction. So what's your opinion on that? 181 00:12:15.649 --> 00:12:18.840 I mean, do you think it's the right place to do it? On 182 00:12:18.000 --> 00:12:22.600 linkedin? Out You think you should have a little bit of kind of this 183 00:12:22.840 --> 00:12:26.200 is personal areas, my strawback cells, the picture or whatever, you know, 184 00:12:26.240 --> 00:12:28.559 a bit of a bit of few as well. So you are versus 185 00:12:28.759 --> 00:12:31.509 I am not just a professional, I'm also someone who's got dead value, 186 00:12:31.509 --> 00:12:35.990 that value, that value. Here's the thing. It's all about balance and 187 00:12:35.110 --> 00:12:39.350 that's really tough because, like you, people will share something personal. It 188 00:12:39.470 --> 00:12:43.580 will do lots more engagement than any other post. So they think, right, 189 00:12:43.700 --> 00:12:46.860 that's all I should do. It's a balancing act. If you go 190 00:12:48.379 --> 00:12:52.379 to personal, you'll get lots of engagement and you'll make lots of friends, 191 00:12:52.700 --> 00:12:56.059 but no one's going to feel confident buying from you because you're just sharing your 192 00:12:56.179 --> 00:13:00.649 personal stories. If you go to professional, you're going to struggle to get 193 00:13:00.690 --> 00:13:03.850 engagement, it will be boring, it'll probably be sales e and you're not 194 00:13:03.929 --> 00:13:07.409 going to generate business. It's that sweet spot in the middle where you're sharing 195 00:13:07.450 --> 00:13:13.799 professional content to build credibility, but you're sharing personal content to build connections so 196 00:13:13.919 --> 00:13:18.000 that people believe in you, they trust you, they see you credible within 197 00:13:18.080 --> 00:13:22.399 your industry, but they also build a digital relationship with you because people buy 198 00:13:22.519 --> 00:13:26.240 from people. So it's, yeah, not one or the other, but 199 00:13:26.320 --> 00:13:28.429 it's that sweet spot in the middle of you can get that balance right in 200 00:13:28.509 --> 00:13:33.629 the mixture of both. That's where the ultimate salesperson's personal brand is built. 201 00:13:33.669 --> 00:13:37.750 But you're absolutely right, personal professional together is the is the secret. I 202 00:13:37.909 --> 00:13:41.539 make it. I make it. Last point the technology. So a new 203 00:13:41.620 --> 00:13:45.620 thing is that linkedin is coming up with. So we actually had some great 204 00:13:45.779 --> 00:13:50.740 results with the the linkedin voice messages. Probably we really got hide around that 205 00:13:50.940 --> 00:13:54.860 because a good, good friend of us were again, called Mike Colens and 206 00:13:54.940 --> 00:13:58.450 which you may have other across Jenny, kind of give us a Collin say 207 00:13:58.570 --> 00:14:01.009 guys, you've got to try that. We're getting good traction. Put that 208 00:14:01.129 --> 00:14:05.730 in your sequences and you see you get. You get some resorts and we 209 00:14:05.809 --> 00:14:07.809 didn't get a fir amount of resorts and I think it is because you know 210 00:14:07.889 --> 00:14:11.720 what you receive. A voice note on Linkedin is the first voice that you're 211 00:14:11.759 --> 00:14:13.639 received. You get that notification and your email. You get a notification on 212 00:14:13.720 --> 00:14:16.360 your for yourself. What's that thing? And you're going to listen to it. 213 00:14:16.840 --> 00:14:20.480 Is that your experience as well? Of the voice note? I mean, 214 00:14:20.600 --> 00:14:24.509 how useful do you think they are? And also, I'll do you 215 00:14:24.549 --> 00:14:28.230 use them appropriately, because I received some voice not that we like, shot 216 00:14:28.389 --> 00:14:31.190 to the point. This is what I want, and that's here receives a 217 00:14:31.269 --> 00:14:35.470 most well less good like maybe you're lit a bit too long, maybe not 218 00:14:35.590 --> 00:14:39.259 to the point, maybe kind of not telling me what they were really contacting 219 00:14:39.340 --> 00:14:41.299 me for, and I think you just leave a bad past. So I'd 220 00:14:41.340 --> 00:14:45.340 like to get your feedback on all that and and I'll do you think, 221 00:14:45.460 --> 00:14:48.500 possibly if you find them useful, which I think you probably will say ys, 222 00:14:48.500 --> 00:14:50.940 because you see, there's going to be big this year out, and 223 00:14:50.139 --> 00:14:54.049 I'll do you use them appropriately, really good point. So yes, I 224 00:14:54.169 --> 00:14:58.090 do like them and they will be a big thing. I think there's two 225 00:14:58.129 --> 00:15:01.850 things with voice notes. You're right. The novelty is making them more effective. 226 00:15:03.129 --> 00:15:07.090 Like imagine being the first salespeople to make cold calls. Like it would 227 00:15:07.090 --> 00:15:11.679 have been so successful back then if you were the first like year, couple 228 00:15:11.720 --> 00:15:15.000 of years of making cold calls and no one had received phone calls before from 229 00:15:15.039 --> 00:15:16.320 sales peak. You know, it worked a lot better than it. It's 230 00:15:16.360 --> 00:15:20.470 the same with voice notes and video messages. Now the novelty is providing some 231 00:15:20.629 --> 00:15:26.269 acceleration. The other thing to remember is for some people that's their preferred way 232 00:15:26.269 --> 00:15:31.909 of communicating, like outside of Linkedin and outside of work, they're sending voice 233 00:15:31.990 --> 00:15:35.779 notes to their friends, their family. That's how they like to communicate. 234 00:15:35.940 --> 00:15:39.820 So for a lot of people, when you send that voice note, you're 235 00:15:39.860 --> 00:15:43.580 speaking their language, you're using the methods they like to use, and that 236 00:15:43.820 --> 00:15:48.500 percentage of people is ever growing as we continue to be more connected with our 237 00:15:48.580 --> 00:15:52.850 phones and, you know, watches and technology. So from that side of 238 00:15:52.929 --> 00:15:56.690 things, yes, voice notes are effective and they will continue to become more 239 00:15:56.850 --> 00:16:00.889 and more effective. You are right, some people are doing it well, 240 00:16:00.370 --> 00:16:03.480 some people are doing it whatso well, and I was laughing when you were 241 00:16:03.480 --> 00:16:07.120 saying that because I got a voice note yesterday from someone and they were literally 242 00:16:07.159 --> 00:16:11.399 just saying, Oh, it's nice to connect, but there was no laugh 243 00:16:11.480 --> 00:16:15.600 I think who was like, I got bored halfway through listening to other't you're 244 00:16:15.600 --> 00:16:18.950 not going anywhere with this, like it's it's nice. But you know we're 245 00:16:18.950 --> 00:16:22.950 sort of there's no purpose. And you're right. When salespeople, and I've 246 00:16:22.950 --> 00:16:26.350 had some great ones, there to the point, their personal that you know 247 00:16:26.590 --> 00:16:30.750 they make it relevant to you. There's a real nice call to action at 248 00:16:30.750 --> 00:16:33.419 the end. Great on for a winner. I think you're right. Short 249 00:16:33.500 --> 00:16:37.019 and sweet, you know, make sure you personalizing it. Again, like 250 00:16:37.220 --> 00:16:41.019 your profile, it's less about you and more about them. Don't tell them 251 00:16:41.100 --> 00:16:44.779 what you're selling, tell them how you're going to help them or what you're 252 00:16:44.779 --> 00:16:47.929 going to solve for them. But short and sweet, to the point and 253 00:16:48.090 --> 00:16:52.289 just keep them nice and engaging. But going into next year more and more 254 00:16:52.330 --> 00:16:57.610 salespeople will be sending them. So this window of novelty is is closing and 255 00:16:57.730 --> 00:17:03.240 by the end of next year it's going to be really small. So January 256 00:17:03.480 --> 00:17:07.799 you really want to be on the boat because by December next year more and 257 00:17:07.880 --> 00:17:11.480 more sales people be doing it in that novelty would have worn away. Yeah, 258 00:17:11.599 --> 00:17:17.549 I it's it's so true and I think linkedin's been like that and I've 259 00:17:17.630 --> 00:17:21.390 hopefully they will come up with something else after I almost compel their like when 260 00:17:21.430 --> 00:17:25.509 you speak to a marketer, but too seos and the Google Algorithm. You 261 00:17:25.589 --> 00:17:29.230 know, they're just you can to find up to something and when everybody's using 262 00:17:29.309 --> 00:17:30.900 it, the change it. But so you always need to be on the 263 00:17:32.019 --> 00:17:33.740 forefront of trying the new things. You to be the pay in the yards 264 00:17:33.740 --> 00:17:37.859 and you technology that they are bringing out to really make the most of it 265 00:17:37.980 --> 00:17:41.819 and the new feature. But it was the same with in Mames. I 266 00:17:41.940 --> 00:17:44.650 remember receiving, like, you know, people did not have a lot of 267 00:17:44.809 --> 00:17:48.170 creed for emails and back in the day's Linkedine was free. You just pay 268 00:17:48.529 --> 00:17:51.769 like when you get too many emails or whatever, and then emails. You 269 00:17:51.809 --> 00:17:55.009 couldn't send emails anymore to people. So you had to find another way. 270 00:17:55.130 --> 00:17:57.960 And you know it did they increase that course, etc. Etcch for etc. 271 00:17:59.599 --> 00:18:02.559 But now one now receive an email and just kind of less pay, 272 00:18:02.559 --> 00:18:07.359 less attention, and it's yeah, it's about being on the new stuff free 273 00:18:07.440 --> 00:18:10.519 and I think you absolutely right on that. And Yeah, probably December next 274 00:18:10.599 --> 00:18:12.230 your people will be fed up with all those voices and not listen to them 275 00:18:12.269 --> 00:18:15.869 anymore. But you know what frustrate me the most with with Linkedin? I 276 00:18:15.950 --> 00:18:21.349 speaking to some of my guys, but that last week is and I think 277 00:18:21.349 --> 00:18:26.990 it's similar with the voice note is people send me a connection, they want 278 00:18:26.990 --> 00:18:29.660 to they want to connect with me again. I tend to check them like 279 00:18:29.819 --> 00:18:33.779 once, twice a week maybe, and I do make a point of connecting 280 00:18:33.819 --> 00:18:37.460 to people I know or connecting to people that I think we can share something 281 00:18:37.539 --> 00:18:41.420 with or help or I can get help from. But you know, it 282 00:18:41.529 --> 00:18:42.930 is you've got all sort lots of people at are trying to sell you stuff, 283 00:18:44.009 --> 00:18:47.809 like the software house in Ukraine, which are probably don't need at the 284 00:18:47.849 --> 00:18:49.970 moment. They are telling me that they want to coach me and coach my 285 00:18:51.089 --> 00:18:53.289 business, but they never really work in my industry and you know it's would 286 00:18:53.329 --> 00:18:56.240 not be very lever me. In fact, they've never had a job like 287 00:18:56.359 --> 00:19:00.359 mine before. But they still want to coach me and you've got to do 288 00:19:00.519 --> 00:19:02.960 things, and I think these things are automate it right. So I don't 289 00:19:02.960 --> 00:19:04.920 think they are really smart. But you know what on knows me the most 290 00:19:04.920 --> 00:19:07.240 with them that, first of all, they don't say what that job is, 291 00:19:07.720 --> 00:19:14.390 as like pioneering the field of cells development for whatever. So okay, 292 00:19:14.430 --> 00:19:17.750 so well, what does that mean? This is beautiful, but what does 293 00:19:17.789 --> 00:19:19.910 that mean? They need to go onto that profile and you need to go 294 00:19:21.069 --> 00:19:23.819 the extramail to work out if that connection is actually valid for you or not, 295 00:19:25.220 --> 00:19:27.220 when in fact, what they should say. So I myself person I 296 00:19:27.259 --> 00:19:30.059 would like to pitch you my product, because I believe that this is what 297 00:19:30.180 --> 00:19:33.619 I owner, some of your companion whatever it is. But you know, 298 00:19:33.700 --> 00:19:34.940 in the shots, just in look, I myself course. I'd like to 299 00:19:34.980 --> 00:19:40.009 have tend utes of your time discuss things. Can we please connect and if 300 00:19:40.049 --> 00:19:41.450 you're not connect, you be good to get the connection. I'm reading your 301 00:19:41.490 --> 00:19:45.210 content or something like that. Play with my ego and I probably will. 302 00:19:45.730 --> 00:19:48.890 Okay, and you don't do that. They just say there is nothing in 303 00:19:48.970 --> 00:19:53.480 that is just like let's connect on Linkedin or people say the usual. I 304 00:19:53.559 --> 00:19:57.720 came across your profile and I just tale you. Okay, but for what? 305 00:19:59.000 --> 00:20:02.200 What's the reasons, the purpose? Why would I get you and you 306 00:20:02.319 --> 00:20:06.759 end up with lots of connection? But there are it. They are use 307 00:20:06.759 --> 00:20:07.750 less. I mean for me, is like, what's the point of a 308 00:20:07.869 --> 00:20:11.869 thing? I would rather have a hundred connections that are genuinely people I interact 309 00:20:11.990 --> 00:20:17.589 with, like on my whatsapp or on my instagram or on my facebook. 310 00:20:17.630 --> 00:20:21.309 I don't really use facebook anymore, but you really interact with people, you 311 00:20:21.460 --> 00:20:22.700 put things for them, you know that they will see it. You want 312 00:20:22.740 --> 00:20:26.740 to keep them posting on what you're doing or whatever, versus having things with 313 00:20:26.859 --> 00:20:30.940 people at actually random people at I don't know anything about. So what are 314 00:20:30.980 --> 00:20:36.329 your thoughts on all that? And because I think it's being is really being 315 00:20:36.410 --> 00:20:41.089 abused in a way. Yeah, it's the small mirrors that sells people use 316 00:20:41.450 --> 00:20:44.569 anywhere. It's not just link. Then they do it at networking events, 317 00:20:44.609 --> 00:20:47.450 they do it on the phone. It's all these tricks they try to play 318 00:20:47.609 --> 00:20:49.880 to try and manipulate people to buy for it is. It's the bad side 319 00:20:49.960 --> 00:20:53.480 of selling and I'm with you. Just be open and honest. Cards on 320 00:20:53.559 --> 00:20:57.279 the table beat transparent. This is what I'm selling, but this is why 321 00:20:57.319 --> 00:21:00.039 I think it's relevant to you. This is what I've done, this is 322 00:21:00.119 --> 00:21:04.069 the research and homework I've done and it's made me believe. I think I 323 00:21:04.109 --> 00:21:07.309 can help you achieve this with our product. You know, just be honest 324 00:21:07.349 --> 00:21:11.109 about it. And it is lacking. I think we must put some of 325 00:21:11.190 --> 00:21:15.789 that on the salespeople, but it also boils down to sales leadership. Too 326 00:21:15.829 --> 00:21:21.339 much pressure being put on, not Enough Training being given or coaching and unfortunately 327 00:21:21.420 --> 00:21:25.700 we do have this large percentage of sales people out there that, unfortunately, 328 00:21:25.980 --> 00:21:30.460 that's kind of how they're taught to sell. Their taught to be mysterious. 329 00:21:30.539 --> 00:21:33.930 They're taught are were the so that it doesn't isn't quite clear and I think 330 00:21:34.009 --> 00:21:38.930 as we move through the next few years, the need for that transparency and 331 00:21:40.089 --> 00:21:44.970 honesty and that need for personalization is going to be crucial because you're right, 332 00:21:45.369 --> 00:21:49.440 a percentage is automated, but unfortunately a percentage isn't automated, like a lot 333 00:21:49.480 --> 00:21:53.759 of those messages. They are people that people sending it thinking that's the right 334 00:21:53.799 --> 00:21:57.880 thing to do. And you know, I think as software advances and education 335 00:21:59.000 --> 00:22:03.150 increases, sales people need to go the extra mile, otherwise they will sink. 336 00:22:03.589 --> 00:22:07.470 And also, I believe he could be doom. He could be a 337 00:22:07.549 --> 00:22:11.390 result of people training to it to make that scale and trying to must play 338 00:22:11.430 --> 00:22:14.390 in on bar game. So what are your swords on automation on an engine? 339 00:22:14.430 --> 00:22:18.180 Have you seen some sequences that walk whenever seen some product that all your 340 00:22:18.259 --> 00:22:22.059 proper tryingly founder off that you think are better than those are for the automation, 341 00:22:22.259 --> 00:22:26.779 because it's all good to do automation, but if I need very difficult 342 00:22:26.940 --> 00:22:33.009 to believe that you can do automation at n be not only personal eyes, 343 00:22:33.049 --> 00:22:37.089 because personal as I can probably grab with foot, bride tea, your supporting 344 00:22:37.130 --> 00:22:41.609 or whatever on your profit, but relevant. I'll can you do renevance at 345 00:22:41.690 --> 00:22:44.319 scane if you're to mate that? That's what I'm not shot to on or 346 00:22:44.359 --> 00:22:47.720 some but maybe maybe I'm wrong and maybe there is Automatian I can win. 347 00:22:48.119 --> 00:22:52.640 No, you're not wrong. I feel like I'm only using scales as a 348 00:22:52.680 --> 00:22:55.160 way of putting a mess through, but it's the same thing. If you 349 00:22:55.559 --> 00:23:00.910 automate too much you will lose personalization and relevance, and obviously personal is a 350 00:23:00.910 --> 00:23:03.950 reason. It takes too much time, which is why company's scale is very 351 00:23:03.990 --> 00:23:07.230 hard to achieve if you put too much. Why I am seeing is software 352 00:23:07.269 --> 00:23:11.309 get better at it. So the software is being developed and it's getting smarter. 353 00:23:11.349 --> 00:23:17.980 I've seen some APPs recently that are scraping profiles. You're able to put 354 00:23:18.059 --> 00:23:22.019 in better templates and it kind of creates a better merge, so you actually 355 00:23:22.059 --> 00:23:27.609 get some decent messaging. So the technology is advancing, but companies have to 356 00:23:27.690 --> 00:23:32.849 realize it is a balancing act and if you go too heavy in the scale 357 00:23:32.890 --> 00:23:37.369 automation route, your conversions are going to drop significantly and you need to accept 358 00:23:37.890 --> 00:23:41.960 that. Your salespeople will need time, and you want them to need time 359 00:23:42.400 --> 00:23:48.359 to personalized, to dig deeper, to find more relevant information, that software 360 00:23:48.359 --> 00:23:49.880 just isn't going to be able to do for quite some time. So, 361 00:23:51.200 --> 00:23:55.000 yeah, it's a balancing act and I think companies need to appreciate their salespeople 362 00:23:55.000 --> 00:23:59.990 will need time to research. Yeah, that's time invested, that's time we'll 363 00:23:59.990 --> 00:24:03.710 spent because it will increase conversions. Yeah, you've been mentioning a couple of 364 00:24:03.910 --> 00:24:07.150 fender pressure on swers people are actually completely agree with. Is You on that 365 00:24:07.269 --> 00:24:11.180 one? And if I had, when you put pressure on people sometimes you 366 00:24:11.299 --> 00:24:18.940 get do wrong attitude. So if you were to what would be your message 367 00:24:18.980 --> 00:24:23.690 for sens leader there or trying to manage judds on our to use that powerful 368 00:24:23.730 --> 00:24:27.769 tool that is linkedin and and and drive the right attitude from from their reps. 369 00:24:27.809 --> 00:24:32.049 but what would you say to them? Number one, lead by example. 370 00:24:32.410 --> 00:24:33.730 You know, if you're telling your sales people to be active on Linkedin, 371 00:24:33.809 --> 00:24:36.930 then you should be doing it as well, and not just for the 372 00:24:37.009 --> 00:24:40.119 reason of leading by example. But there are so many benefits for a sales 373 00:24:40.200 --> 00:24:44.720 leader by being active on linked into, attracting the best talent, you know, 374 00:24:45.079 --> 00:24:48.119 motivating the team. So there are separate benefits, but I absolutely lead 375 00:24:48.400 --> 00:24:53.269 by example and understand it. Again, if you're going to be instructing them 376 00:24:53.309 --> 00:24:57.430 and coaching or supporting them through, you need to have an understanding of it 377 00:24:57.509 --> 00:25:00.430 as well, or otherwise they are going to pull the wall over your eyes 378 00:25:00.509 --> 00:25:04.910 and they'll tell you things. They'll tell you SSI scores and metrics and if 379 00:25:04.950 --> 00:25:07.299 you don't know what that means, you don't know if it's good or not, 380 00:25:07.460 --> 00:25:11.180 and you'll soon. You know, they could go down some of the 381 00:25:11.339 --> 00:25:15.660 common traps on Linkedin. So understand it, lead by example and be on 382 00:25:15.700 --> 00:25:18.299 the front line, be out there using it with them, you know, 383 00:25:18.539 --> 00:25:22.849 prospect with them, so that you understand it for its true potential and you 384 00:25:22.970 --> 00:25:29.009 can give them the right support. Yeah, we trying something with our with 385 00:25:29.170 --> 00:25:33.609 our insight sells team, own inside sells team. It's still in the still 386 00:25:33.650 --> 00:25:37.359 in working progress, but but with our with our chief revenue of his are 387 00:25:37.480 --> 00:25:41.400 done. We trying to see how we can change the way we measure people, 388 00:25:42.640 --> 00:25:45.759 because we think that getting a meeting is really a me, me, 389 00:25:45.960 --> 00:25:48.200 me, me, me, metrix, you know I care about me. 390 00:25:48.319 --> 00:25:53.990 I want my meeting with you, and we trying to find a nice balance 391 00:25:55.029 --> 00:25:57.950 in time of saying well, actually, a quality conversation with someone saying no 392 00:25:59.109 --> 00:26:02.309 to you is as good as a meeting, because you know this is what 393 00:26:02.430 --> 00:26:03.619 you want to establish in a meeting, if it's a yes or no. 394 00:26:04.220 --> 00:26:10.500 So how can we bring the small, qualityy feedback in the process? And 395 00:26:10.700 --> 00:26:12.700 and again, this is another ideas you gave me to the we need to 396 00:26:12.740 --> 00:26:17.140 do the same with any team message. And and to your point about speaking 397 00:26:17.220 --> 00:26:19.529 to sell this leader. I definitely am not doing it myself, but I 398 00:26:19.569 --> 00:26:22.809 don't know I've done with leading. The team is also looking in everything, 399 00:26:22.970 --> 00:26:26.369 not every single message that team is sending, but at least driving them to 400 00:26:26.410 --> 00:26:29.769 say look, it's not about the number of connection you get, it's not 401 00:26:29.890 --> 00:26:34.079 about connecting with people. It's about building a real relationship and having a really 402 00:26:34.200 --> 00:26:37.960 conversation, not trying to push them into cold to action that we want to 403 00:26:38.039 --> 00:26:41.279 push them. It's not about pushing them in our net. It's about saying, 404 00:26:41.359 --> 00:26:44.240 do you want to come to our net? And this is why I 405 00:26:44.319 --> 00:26:47.079 think you should come into it and if it's so no, it's as good 406 00:26:47.079 --> 00:26:49.069 as a yes. So kind of refraining the whole service process and saying well, 407 00:26:49.750 --> 00:26:55.509 it's about the conversation with the prospect versus facing something down that strout. 408 00:26:55.910 --> 00:27:00.549 So you're very interesting that. You you you also raise that point about sometimes 409 00:27:00.589 --> 00:27:03.180 serious leadership is that. I don't think he's even being under pressure. It's 410 00:27:03.180 --> 00:27:06.819 about it's about the metrix, you know, it's about the COM plans, 411 00:27:06.819 --> 00:27:08.579 it's about all that sort of thing that I'm behind it. Yeah, it's 412 00:27:08.619 --> 00:27:14.539 the difference between measuring and focusing on activity versus measuring or focusing on a result. 413 00:27:14.619 --> 00:27:18.609 You can tell any salesperson to send a hundred linkedin messages and they'll send 414 00:27:18.769 --> 00:27:22.009 a hundred linkedin messages, whether they're good or bad, or effective or not. 415 00:27:22.089 --> 00:27:23.529 Effective as a different thing. But if you say I want you to 416 00:27:23.650 --> 00:27:29.809 have twenty five conversations with people, that tends to trigger a different type of 417 00:27:29.890 --> 00:27:33.920 mentality and that tends to trigger the right mentality in sale. So I'm with 418 00:27:33.039 --> 00:27:37.359 you and it's not an easy thing. You know, traditional sales models are 419 00:27:37.400 --> 00:27:41.480 built on numbers and actually changing that is is is difficult, but that's how 420 00:27:41.599 --> 00:27:47.430 sales is evolving and that's about quality. My last question to you Dan, 421 00:27:47.549 --> 00:27:51.230 it's around tools. There is a ton of tools that come on top of 422 00:27:51.430 --> 00:27:52.950 linked in. Again, there is some new one and some of them walk 423 00:27:52.990 --> 00:27:56.069 better and those, etc. Etc. You know, is there any? 424 00:27:57.430 --> 00:28:02.539 Is there any tools in particular that you see on network or your customers or 425 00:28:02.579 --> 00:28:07.940 the people around you that you know give them great results? Are Things are 426 00:28:07.140 --> 00:28:11.259 you know, our gent should be looking at him time of getting the must 427 00:28:11.259 --> 00:28:14.730 off Linkedin. Yeah, I think it's important to us suggest this one. 428 00:28:14.849 --> 00:28:18.410 First, sales navigator, because it's a separate thing to linkedin. A lot 429 00:28:18.450 --> 00:28:19.529 of people kind of think it's that, but it's not. The say it's 430 00:28:19.569 --> 00:28:23.329 a totally external, separate platform, and sales navigator, when used right, 431 00:28:23.369 --> 00:28:29.440 as a phenomenal tool. So I'm all for that. Up like Jim Membership, 432 00:28:29.480 --> 00:28:30.960 if you buy it and don't teach your sales people how to use it, 433 00:28:32.279 --> 00:28:34.559 they're not going to the just they'll struggle to get anything from it. 434 00:28:34.680 --> 00:28:37.799 So make sure they understand how to use it. So sales navigated is one 435 00:28:37.799 --> 00:28:41.150 of my favorites. To other tools, are recommend three others, sorry, 436 00:28:41.150 --> 00:28:45.710 that I'm using at the moment, and I recommend people use also scheduling tools 437 00:28:45.750 --> 00:28:49.430 like buffer or hoop sweet, where you can schedule content in advance. We've 438 00:28:49.630 --> 00:28:53.829 about consistency today. That doesn't mean you have to live on Linkedin. I 439 00:28:53.910 --> 00:28:56.859 mean you've been traveling, people are traveling, they've got days off, we've 440 00:28:56.859 --> 00:29:02.779 got Christmas. You can schedule content whilst you're busy so that you keep that 441 00:29:02.940 --> 00:29:07.579 consistency which is crucial for personal brand building. So who sweet or buffer? 442 00:29:07.819 --> 00:29:11.849 There's others out there as well. They're really important. Platforms like vide art 443 00:29:11.930 --> 00:29:17.049 or video works, video platforms where you can record and send super engaging videos 444 00:29:17.210 --> 00:29:22.410 through linkedin and email. Additionally, they're really, really helpful as well. 445 00:29:22.450 --> 00:29:26.160 And the last one is a platform called one shot dot AI. It's a 446 00:29:26.240 --> 00:29:30.200 new tool and it personalizes your connection requests to sort of our earlier point. 447 00:29:30.640 --> 00:29:36.960 But again it's it's good. Like my standards of messaging in personalization on Linkedin 448 00:29:37.039 --> 00:29:41.589 a pretty high. The templates and the scanning create these really, really good 449 00:29:41.750 --> 00:29:45.869 automated messages, but it prompts you to tweak it so you can add your 450 00:29:45.869 --> 00:29:48.990 own bits as well. So for me, those are the three things that 451 00:29:48.269 --> 00:29:53.539 I'm using and I'm always keeping my eyes out for new and exciting technology that's 452 00:29:53.539 --> 00:29:56.779 going to help the social selling. I'm show you our one should that day 453 00:29:56.859 --> 00:30:00.619 I didn't know about them. I'm going to check them out straighter for this 454 00:30:00.740 --> 00:30:04.460 conversation. The question I'd asked at that in that part of the towards the 455 00:30:04.500 --> 00:30:10.089 end of the interview is, well, should people how do we find you, 456 00:30:10.690 --> 00:30:15.049 and so exactly I'm going to ask you to you anyway. I know 457 00:30:15.089 --> 00:30:17.970 it's a bit of a naive one, but what's the best way to find 458 00:30:18.009 --> 00:30:21.210 you that? Well, ironically it is on Linkedin. I spend most of 459 00:30:21.329 --> 00:30:26.119 my time on Linkedin, but Daniel Disney dot online is my website that tons 460 00:30:26.160 --> 00:30:29.480 of resources on there, and I am on other social channels, but Linkedin 461 00:30:29.599 --> 00:30:33.039 is definitely my home and my profile is full of content that I've been writing 462 00:30:33.079 --> 00:30:37.109 for the last eight years, blogs, articles, newsletters, tips, videos, 463 00:30:37.150 --> 00:30:41.309 etc. And I'm on Youtube as well, pretty much anywhere. I 464 00:30:41.390 --> 00:30:45.630 think if you just Google Daniel Disney you'll find some social selling content. Yeah, 465 00:30:45.630 --> 00:30:48.990 I think people should definitely get on you on your contact contribute much. 466 00:30:48.269 --> 00:30:52.140 The team has been a been pushing for us to have yonder for today and 467 00:30:52.859 --> 00:30:56.380 they really have put some of the some of the things that you. You've 468 00:30:56.420 --> 00:30:59.859 been showing out and, to be fair, it texts on lot, you 469 00:30:59.900 --> 00:31:02.819 know. So we should be appreciative in that in the industry to have people 470 00:31:02.940 --> 00:31:04.609 like you. Weren't real these an a lot of time giving, giving, 471 00:31:04.690 --> 00:31:08.369 giving, and there is lots of contacts already. Anyone listening to to to 472 00:31:08.490 --> 00:31:12.170 this podcast, even if you are managing a team and you're not someone weren't 473 00:31:12.329 --> 00:31:18.559 running your own linkedin prospection, please direct your team towards Daniels content because you'll 474 00:31:18.559 --> 00:31:22.039 find some amazing stuff and you know, again, thanks for sharing that much 475 00:31:22.079 --> 00:31:26.400 because you know, lots of people don't appreciate the value dig justus use it 476 00:31:26.519 --> 00:31:29.359 and probably, you know, never never thank you for it, but I 477 00:31:29.400 --> 00:31:32.559 think we should. We should thank you all the contributor. Thanks all the 478 00:31:32.599 --> 00:31:34.630 contributor, I like you, for the job they are doing, because it 479 00:31:34.710 --> 00:31:37.509 Teks then together. It takes time. You know, it's not easy. 480 00:31:38.029 --> 00:31:41.630 So thanks for your time. than he was an absolute pleasure to have you 481 00:31:41.710 --> 00:31:44.109 on the show today and I think we should don those sessions soon. We're 482 00:31:44.150 --> 00:31:45.269 going to think about some of o's our topic, but you know, as 483 00:31:45.309 --> 00:31:51.500 sooner maybe we should speak again when the video are becoming upselets and speak about 484 00:31:51.779 --> 00:31:53.500 what we'd be the new stuff. Oh, definitely. I'd love to do 485 00:31:53.660 --> 00:31:56.980 lots of these. I think we've done into some topics, but there are 486 00:31:56.019 --> 00:32:00.980 so many out there. I really enjoyed this conversation and you know Linkedin as 487 00:32:00.980 --> 00:32:04.849 a gold mine. So for everyone who listens or watches this, two thousand 488 00:32:04.849 --> 00:32:07.250 and twenty two is a big opportunity. I would be looking at the different 489 00:32:07.289 --> 00:32:10.849 ways you can use linkedin in January to make next year a huge year's a 490 00:32:12.089 --> 00:32:14.849 gold mine of opportunity out there. It's just on you to go and start 491 00:32:14.890 --> 00:32:16.559 using it. There you go. Why it was a pleasure to have you. 492 00:32:16.640 --> 00:32:20.599 Thank you so much. Done I have a great deal. You've been 493 00:32:20.680 --> 00:32:23.359 listening to be to be read the new acceleration. To ensure that you never 494 00:32:23.400 --> 00:32:28.680 miss an episode, subscribe to the show in your favorite podcast player. Thank 495 00:32:28.720 --> 00:32:30.789 you so much for listening. Until next time,

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