157: Aligning Budget and Revenue Growth Goals

Episode 157 August 03, 2023 00:40:05
157: Aligning Budget and Revenue Growth Goals
B2B Revenue Acceleration
157: Aligning Budget and Revenue Growth Goals

Aug 03 2023 | 00:40:05

/

Show Notes

Achieving revenue growth with limited budgets is a common challenge for many businesses, regardless of if you’re a fledgling start-up or an established business struggling to align its finances with its goals.

 

Join us on the latest episode of B2B Revenue Acceleration, where host Aurelien Mottier, Co-Founder and CEO at Operatix, sits down with Nick Buxton, Chief Revenue Officer at Ocula Technologies, to discuss how best to align budget and revenue growth goals.

 

They explore practical strategies to prioritize revenue initiatives effectively, providing tips for sales and marketing teams to communicate the need for increased budget allocation to support their game-changing ideas.

 

Want to measure the effectiveness of your investments? Learn about specific metrics and key performance indicators (KPIs) that organizations should track to ensure their revenue allocation is providing a great return on investment.

 

Delve into the conversation now by listening to this episode of B2B Revenue Acceleration.

Other Episodes

Episode

July 24, 2019 00:24:18
Episode Cover

50: The Key to Recurring Revenue Growth w/ Dan Steinman

Do you hear that sound? That’s the rumbling of a long-overlooked source of growth for recurring revenue businesses. And it’s about to erupt.  In...

Listen

Episode

December 15, 2021 00:37:22
Episode Cover

117: B2B Marketing Trends for 2022 w/ Matt Heinz

The years 2020 and 2021 have thrown so many curveballs at B2B marketers. While we’re all planning for 2022, Matt Heinz, President at Heinz...

Listen

Episode

May 05, 2022 00:38:39
Episode Cover

126: Retaining SDRs: How to Keep Talent Onboard

Anyone with a sales team knows how difficult hiring and onboarding can be - particularly as the demand for skilled, experienced SDRs grows. While...

Listen